Smör is the Swedish word for butter. We chose this name to represent a foundational truth of quality baking...butter is better! Our flagship flavors hail from our Nordic heritage, but we are a bakery of resource, and utilize our local agriculture whenever possible. We love clean flavors, whole grains, and unique design. Our bakery culture is centered around the term “lagom” - not too little, not too much. We aim to nourish our customers with wholesome, delicious baked goods as well as inspire them with the spirit of Nordic hospitality.